Set up Adjoe

Adjoe is a network and Adjust module partner. Our integration lets Adjoe receive attribution and app event data through automated callbacks.

Use our basic setup instructions to turn on Adjust’s integration and send callbacks to Adjoe. Then, use our advanced setup instructions to customize what information Adjoe receives.

Basic setup

To turn on Adjust’s integration with Adjoe, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > ADD PARTNERS
  3. Select Add (+icon) next to Adjoe
  4. Turn on Enabled
  5. Optional: see advanced setup to customize your callbacks
  6. Select Save

Well done! Basic setup is complete. Now you can create an Adjust tracker URL and submit it to Adjoe to launch your campaign.

Adjoe will receive callbacks for these activities:

  • install
  • session
  • event
  • reattribution
  • reinstall
  • uninstall

Advanced setup

Choose which data Adjoe receives from Adjust by customizing your setup.

Forward in-app revenue

Revenue forwarding lets Adjoe receive revenue amounts along with your revenue event data.

To forward in-app revenue to Adjoe, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Adjoe
  3. Turn on In-App Revenue Forwarding

Now Adjoe will receive the revenue amount for every tracked transaction.

 

Note: Link at least one revenue event to Adjoe before turning on Revenue Forwarding

 

Forward uninstalls / reinstalls

To forward uninstalls and/or reinstalls to Adjoe, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Adjoe
  3. Turn on Uninstall / Reinstall Forwarding

Now Adjoe will receive all of your app's uninstall and/or reinstall data

 

Forward sessions

Adjust does not automatically send session callbacks due to the high volume of sessions.

To forward in-app sessions to Adjoe, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Adjoe
  3. Turn on Session Forwarding

Now Adjoe will receive your app’s session activity.

 

Forward app events

Event linking lets Adjoe receive app event data. You can link every app event in Adjust to a preset Adjoe name or a custom event name.

To forward app events to Adjoe, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup >Adjoe > Event Linking
  3. Find the event you want to link and update the field with a Adjoe event or your own custom name
  4. When you finish linking events, select OK
  5. Select Save

Now Adjoe will receive app event data for each of your linked events.

List of all parameters forwarded to Adjoe

Adjoe requires Adjust to send the following parameters (data points) with your callbacks:

Placeholder Information
{activity_kind} Type of user activity
{api_level} API level (Android only)
{app_id} Store App ID or Google Play Store
{app_name} Name of the app
{click_time} Attributed click timestamp
{conversion_duration} Time between click and install or reattribution in seconds
{cost_amount} Cost of the user engagement (available for ad spend tracking only)
{cost_currency} ISO 4217 currency code of the cost data (available for ad spend tracking only)
{cost_type} The campaign pricing model (available for ad spend tracking only)
{country} Device two
{created_at} Activity timestamp
{currency} Original ISO 4217 currency code sent from Adjust SDK
{device_name} Device model number
{device_type} Device type
{idfa||gps_adid} IDFA, or GPS ADID if IDFA is empty
{ip_address} Device IP address
{is_organic} 1 if organic traffic, 0 if non
{language} Device two
{last_time_spent} Length of user's last session, in seconds
{match_type} Attribution method
{os_name} Device operating system
{os_version} Operating system version number
{revenue_float} Revenue, as sent from Adjust SDK, in whole currency units