Set up Motive Interactive

Motive Interactive is a network and Adjust module partner. Our integration lets Motive Interactive receive attribution and app event data through automated callbacks.

Use our basic setup instructions to turn on Adjust’s integration and send callbacks to Motive Interactive. Then, use our advanced setup instructions to customize what information Motive Interactive receives.

Basic setup

To turn on Adjust’s integration with Motive Interactive, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > ADD PARTNERS
  3. Select Add (+icon) next to Motive Interactive
  4. Turn on Enabled
  5. Optional: see advanced setup to customize your callbacks
  6. Select Save

Well done! Basic setup is complete. Now you can create an Adjust tracker URL and submit it to Motive Interactive to launch your campaign.

Motive Interactive will receive callbacks for these activities:

  • install
  • event
  • reattribution

Advanced setup

Choose which data Motive Interactive receives from Adjust by customizing your setup.

Forward in-app revenue

Revenue forwarding lets Motive Interactive receive revenue amounts along with your revenue event data.

To forward in-app revenue to Motive Interactive, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Motive Interactive
  3. Turn on In-App Revenue Forwarding

Now Motive Interactive will receive the revenue amount for every tracked transaction.

 

Note: Link at least one revenue event to Motive Interactive before turning on Revenue Forwarding

 

Forward app events

Event linking lets Motive Interactive receive app event data. You can link every app event in Adjust to a preset Motive Interactive name or a custom event name.

To forward app events to Motive Interactive, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup >Motive Interactive > Event Linking
  3. Find the event you want to link and update the field with a Motive Interactive event or your own custom name
  4. When you finish linking events, select OK
  5. Select Save

Now Motive Interactive will receive app event data for each of your linked events.

List of all parameters forwarded to Motive Interactive

Motive Interactive requires Adjust to send the following parameters (data points) with your callbacks:

Placeholder Information
{activity_kind} Type of user activity
{adid} Adjust device ID (all platforms)
{app_id} Store App ID or Google Play Store
{app_name} Name of the app
{app_version} App version number (Android), build
{city} Device city
{click_time} Attributed click timestamp
{connection_type} Internet connection type
{conversion_duration} Time between click and install or reattribution in seconds
{country_subdivision} Device subdivision of country, e.g., state
{country} Device two
{created_at} Activity timestamp
{device_name} Device model number
{device_type} Device type
{engagement_time} Engagement timestamp
{gps_adid} Google Play Store advertising ID
{idfa} ID for advertisers (iOS only)
{impression_based} 1 if impression
{impression_time} Attributed impression timestamp
{installed_at} Install (i.e., first app open) timestamp
{ip_address} Device IP address
{is_organic} 1 if organic traffic, 0 if non
{isp} Device internet service provider
{language} Device two
{last_time_spent} Length of user's last session, in seconds
{lifetime_session_count} Number of sessions recorded across entire user lifetime
{match_type} Attribution method
{os_name} Device operating system
{os_version} Operating system version number
{postal_code} Device postal code of IP address
{reattributed_at} Reattribution timestamp
{revenue_usd} Revenue, in US dollars
{session_count} Number of sessions recorded by current Adjust SDK
{time_spent} Length of user's current session, in seconds
{tracking_enabled} 1 if tracking is enabled, 0 if not
{tracking_limited} 1 if tracking is limited, 0 if not
{user_agent} Incoming raw user agent