Set up Stadia

Stadia is an Adjust module partner. Our integration lets Stadia receive attribution and app event data through automated callbacks.

Use our basic setup instructions to turn on Adjust’s integration and send callbacks to Stadia. Then, use our advanced setup instructions to customize what information Stadia receives.

Basic setup

To turn on Adjust’s integration with Stadia, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > ADD PARTNERS
  3. Select Add (+icon) next to Stadia
  4. Enter your TABLEID (contact your Stadia representative for help finding this)
  5. Optional: see advanced setup to customize your callbacks
  6. Select Save

Well done! Basic setup is complete. Stadia will receive callbacks for these activities:

  • click
  • install
  • session
  • event
  • reattribution

Advanced setup

Choose which data Stadia receives from Adjust by customizing your setup.

Forward in-app revenue

Revenue forwarding lets Stadia receive revenue amounts along with your revenue event data.

To forward in-app revenue to Stadia, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Stadia
  3. Turn on In-App Revenue Forwarding

Now Stadia will receive the revenue amount for every tracked transaction.

 

Note: Link at least one revenue event to Stadia before turning on Revenue Forwarding

 

Forward sessions

Adjust does not automatically send session callbacks due to the high volume of sessions.

To forward in-app sessions to Stadia, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Stadia
  3. Turn on Session Forwarding

Now Stadia will receive your app’s session activity.

 

Forward custom data

Partner parameters (available in Adjust SDK version 4.0+) let Adjust collect custom data points from your app and send them to Stadia.

Note: Before adding new partner parameters to the Adjust SDK, make sure no pre-existing partner parameters already fit your requirements.

To forward partner parameters to Stadia, follow these steps.

  1. Set up partner parameters within the Adjust SDK (instructions for iOS and Android)
  2. In the Adjust dashboard, find your app and select your app options caret (^)
  3. Select Partner Setup > Stadia
  4. Turn on Parameter Forwarding
  5. Select Partner Parameter Mapping
  6. In the FROM APP field, enter the name of your Adjust parameter (as written into the Adjust SDK). In the TO PARTNER field, enter your corresponding Stadia name.
  7. Select Save

Now Stadia will receive custom event details for each of your linked events.

 

Note: If you set up partner parameters within the Adjust SDK without turning on Partner Parameter Mapping, Adjust forwards the parameters as named in the Adjust SDK.

 

Forward app events

Event linking lets Stadia receive app event data. You can link every app event in Adjust to a preset Stadia name or a custom event name.

To forward app events to Stadia, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup >Stadia > Event Linking
  3. Find the event you want to link and update the field with a Stadia event or your own custom name
  4. When you finish linking events, select OK
  5. Select Save

Now Stadia will receive app event data for each of your linked events.

List of all parameters forwarded to Stadia

Stadia requires Adjust to send the following parameters (data points) with your callbacks:

Placeholder Information
{activity_kind} Type of user activity
{adgroup_name} Adgroup name, as taken from the tracker
{adid} Adjust device ID (all platforms)
{android_id} Android ID (Android only)
{app_id} Store App ID or Google Play Store
{app_name} Name of the app
{campaign_name} Campaign name, as taken from the tracker
{city} Device city
{click_referer} Referrer header from click
{click_time} Attributed click timestamp
{connection_type} Internet connection type
{conversion_duration} Time between click and install or reattribution in seconds
{cost_amount} Cost of the user engagement (available for ad spend tracking only)
{cost_currency} ISO 4217 currency code of the cost data (available for ad spend tracking only)
{cost_type} The campaign pricing model (available for ad spend tracking only)
{country_subdivision} Device subdivision of country, e.g., state
{country} Device two
{created_at} Activity timestamp
{creative_name} Creative name, as taken from the tracker
{deeplink} Deeplink URL appended to click URL
{device_name} Device model number
{device_type} Device type
{engagement_time} Engagement timestamp
{fire_adid} Fire OS advertising identifier
{gps_adid} Google Play Store advertising ID
{idfa_md5_hex} IDFA hex MD5 hash
{idfa_upper} Uppercase IDFA
{idfa} ID for advertisers (iOS only)
{impression_based} 1 if impression
{impression_time} Attributed impression timestamp
{installed_at} Install (i.e., first app open) timestamp
{ip_address} Device IP address
{is_organic} 1 if organic traffic, 0 if non
{isp} Device internet service provider
{label} Value of the Adjust "label" parameter sent on click
{last_tracker_name} A reattributed user's previous tracker name
{lifetime_session_count} Number of sessions recorded across entire user lifetime
{network_name} Network name, as taken from the tracker
{os_name} Device operating system
{os_version} Operating system version number
{partner_parameters} Custom partner parameters collected by the Adjust SDK or S2S request and transmitted to third party providers via postbacks
{postal_code} Device postal code of IP address
{random_user_id} Random user ID (per device)
{reattributed_at} Reattribution timestamp
{rejection_reason} Reason for a rejected attribution
{revenue_float} Revenue, as sent from Adjust SDK, in whole currency units
{sdk_version} Adjust SDK version (per app)
{session_count} Number of sessions recorded by current Adjust SDK
{time_spent} Length of user's current session, in seconds
{tracker_name} Current tracker name
{tracking_limited} 1 if tracking is limited, 0 if not
{user_agent} Incoming raw user agent
{win_adid} Windows advertising identifier
{win_udid} Windows Phone unique device ID