Set up Yahoo! Japan Display Ad Network

Yahoo! Japan Display Ad Network is a network and Adjust module partner. Our integration lets Yahoo! Japan Display Ad Network receive attribution and app event data through automated callbacks.

Use our basic setup instructions to turn on Adjust’s integration and send callbacks to Yahoo! Japan Display Ad Network. Then, use our advanced setup instructions to customize what information Yahoo! Japan Display Ad Network receives.

Basic setup

To turn on Adjust’s integration with Yahoo! Japan Display Ad Network, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > ADD PARTNERS
  3. Select Add (+icon) next to Yahoo! Japan Display Ad Network
  4. Enter your RETARGETTING ID, LABEL, PAGE TYPE, ITEM ID and CATEGORY ID (contact your Yahoo! Japan Display Ad Network representative for help finding these)
  5. Optional: see advanced setup to customize your callbacks
  6. Select Save

Well done! Basic setup is complete. Now you can create an Adjust tracker URL and submit it to Yahoo! Japan Display Ad Network to launch your campaign.

Yahoo! Japan Display Ad Network will receive callbacks for these activities:

  • install
  • session
  • event

Advanced setup

Choose which data Yahoo! Japan Display Ad Network receives from Adjust by customizing your setup.

Forward sessions

Adjust does not automatically send session callbacks due to the high volume of sessions.

To forward in-app sessions to Yahoo! Japan Display Ad Network, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Yahoo! Japan Display Ad Network
  3. Turn on Session Forwarding

Now Yahoo! Japan Display Ad Network will receive your app’s session activity.

 

Forward app events

Event linking lets Yahoo! Japan Display Ad Network receive app event data. You can link every app event in Adjust to a preset Yahoo! Japan Display Ad Network name or a custom event name.

To forward app events to Yahoo! Japan Display Ad Network, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup >Yahoo! Japan Display Ad Network > Event Linking
  3. Find the event you want to link and update the field with a Yahoo! Japan Display Ad Network event or your own custom name
  4. When you finish linking events, select OK
  5. Select Save

Now Yahoo! Japan Display Ad Network will receive app event data for each of your linked events.

List of all parameters forwarded to Yahoo! Japan Display Ad Network

Yahoo! Japan Display Ad Network requires Adjust to send the following parameters (data points) with your callbacks:

Placeholder Information
{created_at} Activity timestamp
{event_name} Event name, as set in the Dashboard
{gps_adid} Google Play Store advertising ID
{idfa} ID for advertisers (iOS only)