Adjust MCP

Adjust MCP (Model Context Protocol) connects Adjust data to the external AI systems you use. It is suited to organizations that already run internal AI workflows and want data pipelines, not dashboards.

• Keep data control with your own AI providers since reasoning and processing happens in your AI environment
• Compose agent workflows across tools by combining the Adjust MCP server with other MCP integrations
• Support actionable automation by retrieving performance data, analyzing it externally, and acting in another system

You can connect the Adjust MCP server to your own AI assistant, such as Claude, Cursor, or n8n. Then you can query Adjust data by asking questions like, “How many installs were recorded yesterday?” You can also pull metrics directly into your AI environment or trigger other MCP integrations, such as Meta Ads or Google Sheets.

The Adjust MCP server only works with aggregated data. Adjust does not share any of your data with Adjust-hosted LLMs, instead Adjust exposes data via the MCP server and all reasoning and processing happens in your own AI environment, using your AI accounts and providers.

Get started

Requirements

• Adjust Growth Copilot must be enabled on your account. Reach out to your Adjust representative or sales@adjust.com

1. Request Early Access enablement

1. Contact an Adjust representative or email sales@adjust.com to request Early Access enablement for Adjust MCP.
2. Your Adjust representative will confirm that Adjust Growth Copilot is enabled on your account.

2. Generate an Adjust MCP token

1. Go to https://automate.adjust.com/ai-assistant-service/mcp_token.
2. Generate and copy the token.

3. Configure an MCP client

1. Configure the MCP client to use the Adjust MCP server.

Cursor example:

{
  "mcpServers": {
    "adjust-copilot": {
      "command": "npx",
      "args": [
        "mcp-remote",
        "https://automate.adjust.com/ai-assistant-service/mcp/",
        "--header",
        "Authorization: Bearer << your token >>",
      ]
    }
  }
}

Claude example:

{
  "mcpServers": {
    "adjust-copilot": {
      "command": "npx",
      "args": [
        "mcp-remote",
        "https://automate.adjust.com/ai-assistant-service/mcp/",
        "--header",
        "Authorization: Bearer << your token >>",
      ]
    }
  }
}

1. If the user is a multi-account user, specify the target account in the X-Account-ID header.

Troubleshooting

Adjust MCP does not return expected results

The Adjust MCP server only works with aggregated data. If an external workflow expects non-aggregated data, use a workflow that relies on aggregated data outputs.

Adjust MCP setup does not work

Confirm that:

1. Growth Copilot is enabled on the account.
2. The token is generated from https://automate.adjust.com/ai-assistant-service/mcp_token.
3. The MCP client configuration includes the correct token and MCP URL.
4. Multi-account users specify X-Account-ID in request headers.

FAQs