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Set up GameAnalytics

GameAnalytics is a network and Adjust module partner. Our integration lets GameAnalytics receive attribution and in-app event data through automated callbacks.

Use our basic setup instructions to turn on Adjust’s integration and send callbacks to GameAnalytics. Then, use our advanced setup instructions to customize what information GameAnalytics receives.

Basic setup

To turn on Adjust’s integration with GameAnalytics, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > ADD PARTNERS
  3. Select the add (+) icon next to GameAnalytics
  4. Enter your KEY (for help finding this, contact your GameAnalytics representative)
  5. Optional: see advanced setup to customize your callbacks
  6. Select Save

Well done! Basic setup is complete. GameAnalytics will receive callbacks for these activities:

  • install
  • event

Advanced setup

Choose which data GameAnalytics receives from Adjust by customizing your setup.

Forward in-app revenue

In-app revenue forwarding lets GameAnalytics receive revenue amounts along with your revenue event data.

To forward in-app revenue to GameAnalytics, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > GameAnalytics
  3. Turn on In-App Revenue Forwarding

Now GameAnalytics will receive the revenue amount for every tracked transaction.

Note: Link at least one [revenue event] to GameAnalytics before turning on In-App Revenue Forwarding.

Forward in-app events

Event linking lets GameAnalytics receive in-app event data. You can link every in-app event in Adjust to a preset GameAnalytics name or a custom event name.

To forward in-app events to GameAnalytics, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > GameAnalytics > Event Linking
  3. Find the event you want to link and update the field with a GameAnalytics event or your own custom name
  4. When you finish linking events, select OK
  5. Select Save

Now GameAnalytics will receive in-app event data for each of your linked events.

List of all parameters forwarded to GameAnalytics

GameAnalytics requires Adjust to send the following parameters (data points) with your callbacks:

PlaceholderInformation
{android_id}Android ID (Android only)
{cost_type}The campaign pricing model (available for ad spend tracking only)
{country}Device two-character country code
{currency}Original ISO 4217 currency code sent from Adjust SDK
{gps_adid}Google Play Store advertising ID
{idfa}ID for advertisers (iOS only)
{ip_address}Device IP address
{revenue_usd}Revenue, in US dollars
{revenue}Revenue, as sent from Adjust SDK in cents
{search_term}Google organic search term
{activity_kind}Type of user activity
{adgroup_name}Adgroup name, as taken from the tracker
{app_id}Store App ID or Google Play Store
{campaign_name}Campaign name, as taken from the tracker
{creative_name}Creative name, as taken from the tracker
{installed_at}Install (i.e., first app open) timestamp
{network_name}Network name, as taken from the tracker
{store}Target store of click