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for Marketers

Set up The ASO Project

The ASO Project is an analytics partner integrated with Adjust. Our integration lets The ASO Project receive data measured in Adjust through automated callbacks. Use this data with the partners' tools for analytics and insights.

In this article, learn how to set up measurement with The ASO Project for your app. This includes activating the integration and choosing what data Adjust can share with The ASO Project.

Before you begin

Requirements

Admin, Editor, or Custom Editor permissions in Adjust.
Adjust SDK v4.0.0 and later to map SDK parameters to The ASO Project parameters. Follow the guides linked below to use this feature.

Select The ASO Project and your app in Campaign Lab

Under Campaign Lab, select Partners.
Select New partner > The ASO Project. Select Next to move to the next screen.
In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with The ASO Project.
Select Next.

Enable data sharing

Enable data sharing to activate the integration with The ASO Project. To enable data sharing:

Turn on Enabled

Once you enable data sharing with The ASO Project, Adjust automatically sends The ASO Project the following data, by default:

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Set your data sharing options

If you’re working with a multi-platform app with data sharing enabled for multiple platforms, you can:

Separate data sharing options at the platform-level by selecting Use platform-specific settings.
Set the same data sharing settings for multiple platforms by selecting Use global settings.

Now, under What will be shared by default?, review the activities that Adjust shares with The ASO Project by default:

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Send additional data

Choose the amount and type of data that you want to share with The ASO Project through callbacks. The ASO Project may use this information to optimize performance.

To send additional data, you can review and customize the following:

Enable The ASO Project for your app

In the Setup review screen, you can review your choices. You can also go back and make changes to:

Your selected app
Data sharing options

Select Enable partner to enable The ASO Project for your app. Analytics partners don't work with links for campaigns. Once enabled, our integration sends attribution and in-app event data via automated callbacks.

List of all parameters forwarded to The ASO Project

The ASO Project requires Adjust to send the following parameters (data points) with your callbacks:

Placeholder	Information
`{adid}`	Adjust device ID (all platforms)
`{city}`	Device city
`{country}`	Device two-character country code
`{device_name}`	Device model number
`{device_type}`	Device type
`{gps_adid}`	Google Play Store advertising ID
`{idfa\|\|android_id}`	IDFA, or Android ID if IDFA is empty
`{ip_address}`	Device IP address
`{language}`	Device two-character language code
`{os_name}`	Device operating system
`{timezone}`	Device time zone
`{app_id}`	Store App ID or Google Play Store
`{app_name}`	Name of the app
`{app_version}`	App version number (Android), build-version-number for the bundle (iOS)
`{campaign_name}`	Campaign name, as taken from the tracker
`{is_organic}`	1 if organic traffic, 0 if non-organic
`{network_name}`	Network name, as taken from the tracker
`{store}`	Target store of click
`{tracker_name}`	Current tracker name
`{tracker}`	6-character Adjust tracker token