Set up Upsight

Upsight is an analytics partner integrated with Adjust. Our integration lets Upsight receive data measured in Adjust through automated callbacks. Use this data with the partners' tools for analytics and insights.

In this article, learn how to set up measurement with Upsight for your app. This includes activating the integration and choosing what data Adjust can share with Upsight.

Before you begin


iOS / Android / Windows / Unity / React Native / Flutter / Adobe Air / Cordova / Marmalade / Xamarin / Cocos2d-x / Titanium / Corona



  • For help finding your credentials, contact your Upsight representative.

Select Upsight and your app in Campaign Lab

  1. Under Campaign Lab, select Partners.
  2. Select New partner > Upsight. Select Next to move to the next screen.
  3. In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with Upsight.
  4. Select Next.

Enable data sharing

Enable data sharing to activate the integration with Upsight. To enable data sharing:


Once you enable data sharing with Upsight, Adjust automatically sends Upsight the following data, by default:

  • install
  • reattribution

Set your data sharing options

If you’re working with a multi-platform app with data sharing enabled for multiple platforms, you can:

  1. Separate data sharing options at the platform-level by selecting Use platform-specific settings.
  2. Set the same data sharing settings for multiple platforms by selecting Use global settings.

Now, under What will be shared by default?, review the activities that Adjust shares with Upsight by default:

  • install
  • reattribution

Send additional data

Choose the amount and type of data that you want to share with Upsight through callbacks. Upsight may use this information to optimize performance.

To send additional data, you can review and customize the following:

Enable Upsight for your app

In the Setup review screen, you can review your choices. You can also go back and make changes to:

  • Your selected app
  • Data sharing options

Select Enable partner to enable Upsight for your app. Analytics partners don't work with links for campaigns. Once enabled, our integration sends attribution and in-app event data via automated callbacks.

List of all parameters forwarded to Upsight

Upsight requires Adjust to send the following parameters (data points) with your callbacks:

{android_id}Android ID (Android only)
{idfa||gps_adid}IDFA, or GPS ADID if IDFA is empty
{idfv}Uppercase iOS ID for vendors
{os_name}Device operating system
{campaign_name}Campaign name, as taken from the tracker
{creative_name}Creative name, as taken from the tracker
{network_name}Network name, as taken from the tracker