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Adjust supports a number of partner integrations for SKAdNetwork data. These integrations allow networks to share a postback with Adjust containing information from the SKAdNetwork payload, as well as any additional metadata or campaign data that's available.
Adjust currently supports integrations for SKAdNetwork 3 with the following partners.
Some partners are not able to send Adjust the full SKAdNetwork payload because of their own internal restrictions. This means that some data may not be available in Datascape or in your raw data exports. Review the supported placeholders list to see a comprehsive overview of all the data you can request in your raw data exports.
SKAdNetwork-specific data is reflected in the placeholders using the sk_ prefix. Most partners are able to freely receive and forward this data on to Adjust. However, in some instances this is not possible. Below you can find details of what data certain partners cannot share.
Meta
Placeholder
Availability
{sk_version}
Not available
{sk_network_id}
Available as a hardcoded value by Adjust
{sk_transaction_id}
Not available
{sk_attribution_signature}
Not available
{sk_invalid_signature}
Always returns "0"
{sk_redownload}
Always returns "False"
{sk_source_app_id}
Not available
Google Ads
Placeholder
Availability
{sk_version}
Not available
{sk_campaign_id}
Always returns "0"
{sk_transaction_id}
Not available
{sk_attribution_signature}
Not available
{sk_invalid_signature}
Always returns "0"
{sk_source_app_id}
Not available
Snap
Placeholder
Availability
{sk_attribution_signature}
Not available for Snap Audience Network
{sk_invalid_signature}
Always returns "0" for Snap Audience Network
{sk_source_app_id}
Not available for Snap Audience Network
{sk_transaction_id}
Snapchat does not pass the original Apple transaction-id, but instead shares their own internal snap-transaction-id.
