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Set up AdParlor

AdParlor is an Adjust module partner. Our integration lets AdParlor receive attribution and app event data for the following self-attributing networks:

  • Facebook

Use our basic setup instructions to turn on Adjust’s integration and send callbacks to AdParlor. Then, use our advanced setup instructions to customize what information AdParlor receives.

Basic setup

To turn on Adjust’s integration with AdParlor, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > ADD PARTNERS
  3. Select the add (+) icon next to AdParlor
  4. Enter your PARTNER ID (for help finding this, contact your AdParlor representative)
  5. Optional: see advanced setup to customize your callbacks
  6. Select Save

Well done! Basic setup is complete. AdParlor will receive callbacks for these activities:

  • install
  • session
  • reattribution
  • event

Advanced setup

Choose which data AdParlor receives from Adjust by customizing your setup.

Forward in-app revenue

In-app revenue forwarding lets AdParlor receive revenue amounts along with your revenue event data.

To forward in-app revenue to AdParlor, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > AdParlor
  3. Turn on In-App Revenue Forwarding

Now AdParlor will receive the revenue amount for every tracked transaction.

Note: Link at least one [revenue event] to AdParlor before turning on In-App Revenue Forwarding.

Forward in-app events

Event linking lets AdParlor receive in-app event data. You can link every in-app event in Adjust to a preset AdParlor name or a custom event name.

To forward in-app events to AdParlor, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > AdParlor > Event Linking
  3. Find the event you want to link and update the field with a AdParlor event or your own custom name
  4. When you finish linking events, select OK
  5. Select Save

Now AdParlor will receive in-app event data for each of your linked events.

Partner specific setup instructions

Adparlor only receives data on filtered Facebook traffic. This is designed so that you can manage your Adparlor Facebook traffic separately from other Facebook campaigns that you might be running.

Only Facebook campaigns that are named to include the keyword adparlor will be transmitted to Adparlor. That is, you must include the keyword in the campaign name of each campaign that you want to manage with Adparlor. Campaigns that do not include the keyword will not be transmitted to Adparlor.

List of all parameters forwarded to AdParlor

AdParlor requires Adjust to send the following parameters (data points) with your callbacks:

PlaceholderInformation
{fb_adgroup_id}Facebook ad ID
{revenue}Revenue, as sent from Adjust SDK in cents
{app_id}Store App ID or Google Play Store
{created_at_hour}Activity timestamp, rounded down to the nearest hour