Set up Target Circle Command Center
Target Circle Command Center is an analytics partner integrated with Adjust. Our integration lets Target Circle Command Center receive data measured in Adjust through automated callbacks. Use this data with the partners' tools for analytics and insights.
In this article, learn how to set up measurement with Target Circle Command Center for your app. This includes activating the integration and choosing what data Adjust can share with Target Circle Command Center.
Before you begin
Requirements
- Admin, Editor, or Custom Editor permissions in Adjust.
- Adjust SDK v4.0.0 and later to map SDK parameters to Target Circle Command Center parameters. Follow the guides linked below to use this feature.
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Select Target Circle Command Center and your app in Campaign Lab
- Under Campaign Lab, select Partners.
- Select New partner > Target Circle Command Center. Select Next to move to the next screen.
- In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with Target Circle Command Center.
- Select Next.
Enable data sharing
Enable data sharing to activate the integration with Target Circle Command Center. To enable data sharing:
- Turn on Enabled
Once you enable data sharing with Target Circle Command Center, Adjust automatically sends Target Circle Command Center the following data, by default:
- install
- session
- event
Set your data sharing options
If you’re working with a multi-platform app with data sharing enabled for multiple platforms, you can:
- Separate data sharing options at the platform-level by selecting Use platform-specific settings.
- Set the same data sharing settings for multiple platforms by selecting Use global settings.
Now, under What will be shared by default?, review the activities that Adjust shares with Target Circle Command Center by default:
- install
- session
- event
Send additional data
Choose the amount and type of data that you want to share with Target Circle Command Center through callbacks. Target Circle Command Center may use this information to optimize performance.
To send additional data, you can review and customize the following:
Sessions
Adjust does not automatically send session callbacks due to the high volume of sessions. Sharing sessions means Target Circle Command Center will receive your app’s session activity.
In-app revenue (from in-app purchases)
Sharing in-app revenue lets Target Circle Command Center receive revenue amounts along with your revenue event data. You need to map events that generate revenue to share this data.
Map events
Map events that you want to share to the values that Target Circle Command Center can receive. Data for unmapped events is not shared with Target Circle Command Center.
Map individual events
If you have a multi-platform app, you can choose to share different events per platform with Target Circle Command Center. This lets you:
- Set individual events to manage campaign strategies for each platform.
- Customize data sharing per platform.
Under Map events, follow these steps to choose the in-app events you want to directly send to Target Circle Command Center.
- Select Map event.
- In the Adjust event list, choose the Adjust event that you want to share with Target Circle Command Center.
- Under Partner event, you need to select the Target Circle Command Center event that corresponds to the Adjust event.
- For single platform apps and multi-platform apps with data sharing enabled for a single platform only, you map events for that platform only. For multi-platform apps with data sharing enabled for multiple platforms, you can:
- Select Use platform-specific mapping to map separate events at the platform-level or to not map events for certain platforms.
- Select Use global mapping to map the same events for all platforms.
- In the Partner event list, choose or enter a custom event name, that you want to map the Adjust event to.
- For single platform apps and multi-platform apps with data sharing enabled for a single platform only, you map events for that platform only. For multi-platform apps with data sharing enabled for multiple platforms, you can:
- Select Apply.
Now Target Circle Command Center will receive in-app event data for each of your linked events.
Map all events
If Target Circle Command Center supports mapping all events automatically, under Map events, select Map all events. This saves time in mapping individual events.
Now Target Circle Command Center will receive in-app event data for all your linked events.
Enable Target Circle Command Center for your app
In the Setup review screen, you can review your choices. You can also go back and make changes to:
- Your selected app
- Data sharing options
Select Enable partner to enable Target Circle Command Center for your app. Analytics partners don't work with links for campaigns. Once enabled, our integration sends attribution and in-app event data via automated callbacks.
Partner specific setup instructions
Target Circle Command Center requires both sessions and revenues to automate and optimize campaigns. Other in app event data is only required if you want Target Circle Command Center to report on it or use it for automation like stop rules.
To send required session data to Target Circle Command Center, enable Session Forwarding (see Session Forwarding).
To send required revenue data to Target Circle Command Center, enable Revenue Forwarding (see Revenue Forwarding). Then, use Event Linking to configure forwarding for all revenue events including purchase and any other in-app event used to measure revenue (see the Enable event linking within the Target Circle Command Center partner module).
To send optional in-app event data to Target Circle Command Center, use Event Linking to configure forwarding for any other in-app event you want Target Circle Command Center to use for reporting or automation (see the Enable event linking within the Target Circle Command Center partner module).
List of all parameters forwarded to Target Circle Command Center
Target Circle Command Center requires Adjust to send the following parameters (data points) with your callbacks:
Placeholder | Information |
{adid} | Adjust device ID (all platforms) |
{city} | Device city |
{cost_amount} | Cost of the user engagement (available for ad spend tracking only) |
{cost_currency} | ISO 4217 currency code of the cost data (available for ad spend tracking only) |
{cost_type} | The campaign pricing model (available for ad spend tracking only) |
{country} | Device two-character country code |
{currency} | Original ISO 4217 currency code sent from Adjust SDK |
{deeplink} | Deeplink URL appended to click URL |
{device_name} | Device model number |
{device_type} | Device type |
{idfa} | ID for advertisers (iOS only) |
{idfa||gps_adid||fire_adid} | IDFA, or GPS ADID if IDFA is empty, or Fire ADID if IDFA and GPS ADID are empty |
{idfv} | Uppercase iOS ID for vendors |
{ip_address} | Device IP address |
{isp} | Device internet service provider |
{language} | Device two-character language code |
{os_name} | Device operating system |
{os_version} | Operating system version number |
{postal_code} | Device postal code of IP address |
{region} | Device region code |
{revenue_float} | Revenue, as sent from Adjust SDK, in whole currency units |
{revenue_usd_cents} | Revenue, in US cents |
{time_spent} | Length of user's current session, in seconds |
{tracking_enabled} | 1 if tracking is enabled, 0 if not |
{tracking_limited} | 1 if tracking is limited, 0 if not |
{user_agent} | Incoming raw user agent |
{activity_kind} | Type of user activity |
{adgroup_name} | Adgroup name, as taken from the tracker |
{app_id} | Store App ID or Google Play Store |
{app_name} | Name of the app |
{app_version} | App version number (Android), build-version-number for the bundle (iOS) |
{campaign_name} | Campaign name, as taken from the tracker |
{click_referer} | Referrer header from click |
{click_time} | Attributed click timestamp |
{connection_type} | Internet connection type |
{created_at} | Activity timestamp |
{creative_name} | Creative name, as taken from the tracker |
{engagement_time} | Engagement timestamp |
{impression_time} | Attributed impression timestamp |
{installed_at} | Install (i.e., first app open) timestamp |
{is_organic} | 1 if organic traffic, 0 if non-organic |
{network_name} | Network name, as taken from the tracker |
{reattributed_at} | Reattribution timestamp |