Performance trends

The Performance Trends widget lets you compare how a selected metric has performed over a period. You can group the metric data by specific dimensions.

Your widget displays data from the following sources, by default:

Data sourceDefinition
Attribution source - FirstUser's original attribution source
Attribution status - AllInstalls and reattributions
Attribution type - AllClicks and impressions
Ad spend source - MixedAttribution and Network sources

Set up the Performance trends widget

Before you set up this widget, ensure that you have set the appropriate filters. For more information, see Set up your view.

The Performance trends widget shows a chart tracking how the selected metric has changed in the selected period. By default, you can see the daily trend for the Installs by Source. You can also choose to display daily trends for the metrics by the following dimensions:

DimensionView by
App
  • Top 5
  • Top 10
  • Bottom 5
  • Bottom 10
App store type
Country
Channel
Campaign Name
Hour
Source

Depending on the time period for which you are viewing data, you can select Days, Weeks, or Months to choose how granularly you want to break down the data.

Select (Open as report) to view the data in the form of a new report.

Available metrics

Use the Performance trends widget

  • Hover over any data line in a chart to see more information about the data.

  • Hover over any title in the chart legend to highlight the data line in the chart that corresponds to that title.

  • Select the title in the chart legend to hide the data line for that title in the chart. Select the title again to reveal the data line.

Viewing data for a specific time period

Comparing data between time periods