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Set up Vungle

Vungle is a network and Adjust module partner. Our integration lets Vungle receive attribution and in-app event data through automated callbacks.

Use our basic setup instructions to turn on Adjust’s integration and send callbacks to Vungle. Then, use our advanced setup instructions to customize what information Vungle receives.

Basic setup

To turn on Adjust’s integration with Vungle, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > ADD PARTNERS
  3. Select the add (+) icon next to Vungle
  4. Enter your APP ID (for help finding this, contact your Vungle representative)
  5. Optional: see advanced setup to customize your callbacks
  6. Select Save

Well done! Basic setup is complete. Now you can create an Adjust tracker URL and submit it to Vungle to launch your campaign.

Vungle will receive callbacks for these activities:

  • install
  • session
  • reattribution
  • event
  • rejectedInstall

Advanced setup

Choose which data Vungle receives from Adjust by customizing your setup.

Only forward data attributed to Vungle

Adjust sends Vungle your installs and reattributions across all ad platforms.

To stop Vungle from receiving data attributed to other ad platforms, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Vungle
  3. Turn on Attributed Only

Now Vungle will only receive data attributed to their own platform.

Forward in-app revenue

In-app revenue forwarding lets Vungle receive revenue amounts along with your revenue event data.

To forward in-app revenue to Vungle, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Vungle
  3. Turn on In-App Revenue Forwarding

Now Vungle will receive the revenue amount for every tracked transaction.

Note: Link at least one [revenue event] to Vungle before turning on In-App Revenue Forwarding.

Forward sessions

Adjust does not automatically send session callbacks due to the high volume of sessions.

To forward in-app sessions to Vungle, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Vungle
  3. Turn on Session Forwarding

Now Vungle will receive your app’s session activity.

Forward in-app events

Event linking lets Vungle receive in-app event data. You can link every in-app event in Adjust to a preset Vungle name or a custom event name.

To forward in-app events to Vungle, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Vungle > Event Linking
  3. Find the event you want to link and update the field with a Vungle event or your own custom name
  4. When you finish linking events, select OK
  5. Select Save

Now Vungle will receive in-app event data for each of your linked events.

List of all parameters forwarded to Vungle

Vungle requires Adjust to send the following parameters (data points) with your callbacks:

PlaceholderInformation
{android_id}Android ID (Android only)
{country}Device two-character country code
{device_name}Device model number
{gps_adid}Google Play Store advertising ID
{idfa}ID for advertisers (iOS only)
{idfv}Uppercase iOS ID for vendors
{ip_address}Device IP address
{language}Device two-character language code
{os_version}Operating system version number
{revenue_usd}Revenue, in US dollars
{tracking_enabled}1 if tracking is enabled, 0 if not
{user_agent}Incoming raw user agent
{installed_at}Install (i.e., first app open) timestamp
{rejection_reason}Reason for a rejected attribution