Set up Newsbreak

Newsbreak is an ad network integrated with Adjust. Our integration lets Newsbreak receive attribution and in-app event data through automated callbacks.

In this article, learn how to set up measurement with Newsbreak for your app. This includes activating the integration, creating a campaign link, and choosing what data Adjust can share with Newsbreak.

Before you begin

Requirements

iOS | Android | Windows | Unity | React Native | Flutter | Adobe Air | Cordova | Marmalade | Xamarin | Cocos2d-x | Titanium | Corona

Select Newsbreak and your app in Campaign Lab

  1. Under Campaign Lab, select Partners.
  2. Select New partner > Newsbreak. Select Next to move to the next screen.
  3. In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with Newsbreak.
  4. Select Next.

Enable data sharing

Enable data sharing to activate the integration with Newsbreak. To enable data sharing:

  1. Turn on Enabled

Once you enable data sharing with Newsbreak, Adjust automatically sends Newsbreak the following data, by default:

  • install
  • session
  • event
  • ad revenue

Set your data sharing options

If you’re working with a multi-platform app with data sharing enabled for multiple platforms, you can:

  1. Separate data sharing options at the platform-level by selecting Use platform-specific settings.
  2. Set the same data sharing settings for multiple platforms by selecting Use global settings.

Now, under What will be shared by default?, review the activities that Adjust shares with Newsbreak by default.

  • install
  • session
  • event
  • ad revenue

Send additional data

Choose the amount and type of data that you want to share with Newsbreak through callbacks. Newsbreak may use this information to optimize performance.

Ad revenue (from ad views)

Ad revenue sharing lets Newsbreak receive user ad revenue data. This lets Newsbreak use ad revenue data to optimize your user targeting and campaigns.

Growth solution:

This feature is available with Adjust’s Ad Revenue package. To purchase our Ad Revenue package, contact your sales representative.

To share ad revenue to Newsbreak, select one or more Ad Revenue Sources.

  • If you leave this field empty, we send ad revenue data from all integrated mediation sources.

Sessions

Adjust does not automatically send session callbacks due to the high volume of sessions. Sharing sessions means Newsbreak will receive your app’s session activity.

Configure your link and settings

You have the option to set your:

Create your link and share it with Newsbreak

In the Setup review screen, you can review your choices. You can also go back and make changes to:

  • Your selected app
  • Data sharing options
  • Link structure parameters
  • User destinations
  • Attribution settings

Select Create link to create your click URL, impression URL, QR code and link token. Creating a link also enables data sharing and the integration with Newsbreak.

Once you’ve created your link, share it with Newsbreak for placement in campaigns.

List of all parameters forwarded to Newsbreak

Newsbreak requires Adjust to send the following parameters (data points) with your callbacks:

PlaceholderInformation
{gps_adid}Google Play Store advertising ID
{idfa}ID for advertisers (iOS only)
{ip_address}Device IP address
{revenue_usd}Revenue, in US dollars
{user_agent}Incoming raw user agent
{app_name}Name of the app
{click_time}Attributed click timestamp
{created_at}Activity timestamp
{impression_based}1 if impression-based engagement, 0 if not