Set up RhythmOne Engage

RhythmOne Engage is an ad network integrated with Adjust. Our integration lets RhythmOne Engage receive attribution and in-app event data through automated callbacks.

In this article, learn how to set up measurement with RhythmOne Engage for your app. This includes activating the integration, creating a campaign link, and choosing what data Adjust can share with RhythmOne Engage.

Before you begin


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  • For help finding your credentials, contact your RhythmOne Engage representative.

Select RhythmOne Engage and your app in Campaign Lab

  1. Under Campaign Lab, select Partners.
  2. Select New partner > RhythmOne Engage. Select Next to move to the next screen.
  3. In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with RhythmOne Engage.
  4. Select Next.

Enable data sharing

Enable data sharing to activate the integration with RhythmOne Engage. To enable data sharing:

Once you enable data sharing with RhythmOne Engage, Adjust automatically sends RhythmOne Engage the following data, by default:

  • install
  • session
  • event

Set your data sharing options

If you’re working with a multi-platform app with data sharing enabled for multiple platforms, you can:

  1. Separate data sharing options at the platform-level by selecting Use platform-specific settings.
  2. Set the same data sharing settings for multiple platforms by selecting Use global settings.

Now, under What will be shared by default?, review the activities that Adjust shares with RhythmOne Engage by default.

  • install
  • session
  • event

Send additional data

Choose the amount and type of data that you want to share with RhythmOne Engage through callbacks. RhythmOne Engage may use this information to optimize performance.

In-app revenue (from in-app purchases)

Sharing in-app revenue lets RhythmOne Engage receive revenue amounts along with your revenue event data. You need to map events that generate revenue to share this data.


Adjust does not automatically send session callbacks due to the high volume of sessions. Sharing sessions means RhythmOne Engage will receive your app’s session activity.

Map events

Map events that you want to share to the values that RhythmOne Engage can receive. Data for unmapped events is not shared with RhythmOne Engage.

Under Map events, follow these steps to choose the in-app events you want to directly send to RhythmOne Engage.

  1. Select Map event.
  2. In the Adjust event list, choose the Adjust event that you want to share with RhythmOne Engage.
  3. In the Partner event list, choose or enter a custom event name that you want to map the Adjust event to. You might have to map an event to several values.
  4. Select Apply.

Now RhythmOne Engage will receive in-app event data for each of your linked events.

Configure your link and settings

You have the option to set your:

Create your link and share it with RhythmOne Engage

In the Setup review screen, you can review your choices. You can also go back and make changes to:

  • Your selected app
  • Data sharing options
  • Link structure parameters
  • User destinations
  • Attribution settings

Select Create link to create your click URL, impression URL, QR code and link token. Creating a link also enables data sharing and the integration with RhythmOne Engage.

Once you’ve created your link, share it with RhythmOne Engage for placement in campaigns.

List of all parameters forwarded to RhythmOne Engage

RhythmOne Engage requires Adjust to send the following parameters (data points) with your callbacks:

{android_id}Android ID (Android only)
{event_name}Event name, as set in the Dashboard
{idfa}ID for advertisers (iOS only)
{ip_address}Device IP address
{random}Random number (unique per callback)
{revenue}Revenue, as sent from Adjust SDK in cents
{win_hwid}Windows Store hardware ID
{app_name}Name of the app
{campaign_name}Campaign name, as taken from the tracker
{creative_name}Creative name, as taken from the tracker