Set up Tyrads

Tyrads is an ad network integrated with Adjust. Our integration lets Tyrads receive attribution and in-app event data through automated callbacks.

In this article, learn how to set up measurement with Tyrads for your app. This includes activating the integration, creating a campaign link, and choosing what data Adjust can share with Tyrads.

Before you begin

Requirements

iOS / Android / Windows / Unity / React Native / Flutter / Adobe Air / Cordova / Marmalade / Xamarin / Cocos2d-x / Titanium / Corona

Credentials

Verification Token

  • For help finding your credentials, contact your Tyrads representative.

Select Tyrads and your app in Campaign Lab

  1. Under Campaign Lab, select Partners.
  2. Select New partner > Tyrads. Select Next to move to the next screen.
  3. In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with Tyrads.
  4. Select Next.

Enable data sharing

Enable data sharing to activate the integration with Tyrads. To enable data sharing:

  1. Enter your Verification Token.

Once you enable data sharing with Tyrads, Adjust automatically sends Tyrads the following data, by default:

  • install
  • reattribution
  • event
  • rejectedInstall
  • rejectedReattribution

Set your data sharing options

If you’re working with a multi-platform app with data sharing enabled for multiple platforms, you can:

  1. Separate data sharing options at the platform-level by selecting Use platform-specific settings.
  2. Set the same data sharing settings for multiple platforms by selecting Use global settings.

Now, under What will be shared by default?, review the activities that Adjust shares with Tyrads by default.

  • install
  • reattribution
  • event
  • rejectedInstall
  • rejectedReattribution

Send additional data

Choose the amount and type of data that you want to share with Tyrads through callbacks. Tyrads may use this information to optimize performance.

  1. Under What sources of data do you want to share?, choose the attribution source of the data you are sharing with Tyrads:
  • Data from all attribution sources
  • Only data attributed to Tyrads

Map events

Map events that you want to share to the values that Tyrads can receive. Data for unmapped events is not shared with Tyrads.

Under Map events, follow these steps to choose the in-app events you want to directly send to Tyrads.

  1. Select Map event.
  2. In the Adjust event list, choose the Adjust event that you want to share with Tyrads.
  3. In the Partner event list, choose or enter a custom event name that you want to map the Adjust event to. You might have to map an event to several values.
  4. Select Apply.

Now Tyrads will receive in-app event data for each of your linked events.

Configure your link and settings

You have the option to set your:

Create your link and share it with Tyrads

In the Setup review screen, you can review your choices. You can also go back and make changes to:

  • Your selected app
  • Data sharing options
  • Link structure parameters
  • User destinations
  • Attribution settings

Select Create link to create your click URL, impression URL, QR code and link token. Creating a link also enables data sharing and the integration with Tyrads.

Once you’ve created your link, share it with Tyrads for placement in campaigns.

List of all parameters forwarded to Tyrads

Tyrads requires Adjust to send the following parameters (data points) with your callbacks:

PlaceholderInformation
{country}Device two-character country code
{event_name}Event name, as set in the Dashboard
{is_reattributed}1 if user was reattributed at least once from an earlier source. 0 if user has never been reattributed
{language}Device two-character language code
{mcc}Mobile country code: three-digit code identifying a device's country. Use with the mobile network code to identify a device's carrier.
{mnc}Mobile network code: two-digit code. Use with the mobile country code to identify a device's carrier.
{app_version}App version number (Android), build-version-number for the bundle (iOS)
{created_at}Activity timestamp