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Data Protection

Fraud Prevention Suite
Adjust’s Fraud Prevention Suite is instrumental in stopping fraudsters from stealing our customers’ budgets. Find out more about how our features work and how to get started.
Malformed advertising ID filtering
Adjust applies the malformed advertising ID filter when device matching, to remove all invalid advertising IDs from your dataset.
Data privacy
Some countries have data privacy laws that specifically concern data collection and retention. Find how Adjust can help you remain compliant.
Data residency
Specify which region you want Adjust to store your data in.
Third-party data sharing
Measure users who agree to share their data for statistics purposes, but not for marketing purposes.
GDPR: the right to be forgotten
With the EU’s General Data Protection Regulation (GDPR), you must notify Adjust when a user has exercised their right to be forgotten. Get the details here.
COPPA compliance
Any app designed for children needs to abide by governing laws. You're advised to carefully review all requirements and take the necessary steps.
Google Play Data Safety
Each app listing on Google Play shows information about its privacy and security practices. This information is taken from the Data safety form, which all developers need to complete.

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