Manage third-party data sharing

Give your app users a choice about how, and when, their data is shared with third parties. Additionally, you can choose how much data and to which partners users prefer to share it with.

Global settings

Important:

You can't make exceptions to a global opt-out request. If Adjust receives a global opt-out request, no data is shared with SANs or partners with whom Adjust sends automated callbacks via API integration. To make exceptions, you should instead send opt-out requests for each partner individually.

In Adjust, you can disable, enable, and re-enable data sharing with third parties for statistics purposes. This lets you continue to gain valuable data insights, while supporting your user’s data sharing preferences.

If a user chooses not to share their data with marketing partners, Adjust's servers will flag this. Once the flag is set, Adjust continues to record user data but the following changes are made:

  • No partner callbacks are sent for the user.
  • No data is shared with SANs for attribution.
  • The user isn't included in Audiences lists.

You can send Adjust a user’s decision through a server-to-server integration or directly using the Adjust SDK.

S2S API requirements

To integrate with the Adjust API, set up your servers to send the mandatory parameters to Adjust through an HTTP GET request at our designated endpoint URL.

See Re-enable/disable third-party sharing via S2S for instructions on how to manage third-party sharing options using the Adjust API.

Partner-specific settings

By default, the Adjust SDK shares all information with third-parties. To adjust these settings, you must configure your third-party sharing options on a per-partner basis. You can enable and disable sharing all metrics, as well as configure Adjust to share only specified metrics with partners.

Follow the instructions linked below for your platform to configure your data sharing preferences.

📖 iOS / Android / Unity / React Native / Flutter / Cordova / Cocos-2dx