Adjust metrics

Datascape lets you pull aggregated data from multiple sources into one report using the Report Service API. This means you can retrieve data from the Adjust KPI Service, SKAdNetwork, ad spend, and more.

What you need to know

• The Report Service API uses actual event names, rather than tokens, to fetch event information. To find the correct event slug for your chosen event, use the Events endpoint.
  • Use the API Metric ID as the metrics parameter when using the API to query and retrieve your data from Adjust.
  • In Datascape all ROAS and ROI metrics are displayed using percentage values. For example: 40%. However, these metrics report as a decimal value when requested from the Report Service API. For example: 0.4.
• Metric calculations with Ad Spend in the formula depend on your selected ad spend source. Read more on how ad spend source affects your data.

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