Set up Ludifyads

Ludifyads is an ad network integrated with Adjust. Our integration lets Ludifyads receive attribution and in-app event data through automated callbacks.

In this article, learn how to set up measurement with Ludifyads for your app. This includes activating the integration, creating a campaign link, and choosing what data Adjust can share with Ludifyads.

Before you begin

Requirements

• Admin, Editor, or Custom Editor permissions in Adjust.
• Adjust SDK v4.0.0 and later to map SDK parameters to Ludifyads parameters. Follow the guides linked below to use this feature.

iOS | Android | Windows | Unity | React Native | Flutter | Adobe Air | Cordova | Marmalade | Xamarin | Cocos2d-x | Titanium | Corona

Select Ludifyads and your app in Campaign Lab

1. Under Campaign Lab, select Partners.
2. Select New partner > Ludifyads. Select Next to move to the next screen.
3. In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with Ludifyads.
4. Select Next.

Enable data sharing

Enable data sharing to activate the integration with Ludifyads. To enable data sharing:

1. Turn on Enabled

Once you enable data sharing with Ludifyads, Adjust automatically sends Ludifyads the following data, by default:

• install
• reattribution
• rejectedInstall

Set your data sharing options

If you’re working with a multi-platform app with data sharing enabled for multiple platforms, you can:

1. Separate data sharing options at the platform-level by selecting Use platform-specific settings.
2. Set the same data sharing settings for multiple platforms by selecting Use global settings.

Now, under What will be shared by default?, review the activities that Adjust shares with Ludifyads by default.

• install
• reattribution
• rejectedInstall

Send additional data

Choose the amount and type of data that you want to share with Ludifyads through callbacks. Ludifyads may use this information to optimize performance.

1. Under What sources of data do you want to share?, choose the attribution source of the data you are sharing with Ludifyads:

• Data from all attribution sources
• Only data attributed to Ludifyads

Ad spend

Ad spend sharing lets Ludifyads receive user ad spend data. This lets Ludifyads use ad spend data to optimize your campaigns.

Adjust sends Ludifyads the ad spend data received through callbacks only. This data comes from the following solutions that you’ve set up, as applicable for Ludifyads:

• Partner ad spend push API
• Ad spend on engagement

If Ludifyads wants complete ad spend data, then you can set up Ad spend third-party storage exports for Ludifyads.

Ad revenue (from ad views)

Ad revenue sharing lets Ludifyads receive user ad revenue data. This lets Ludifyads use ad revenue data to optimize your user targeting and campaigns.

To share ad revenue to Ludifyads, select one or more Ad Revenue Sources.

• If you leave this field empty, we send ad revenue data from all integrated mediation sources.

Sessions

Adjust does not automatically send session callbacks due to the high volume of sessions. Sharing sessions means Ludifyads will receive your app’s session activity.

In-app revenue (from in-app purchases)

Sharing in-app revenue lets Ludifyads receive revenue amounts along with your revenue event data. You need to map events that generate revenue to share this data.

Map events

Map events that you want to share to the values that Ludifyads can receive. Data for unmapped events is not shared with Ludifyads.

Map individual events

If you have a multi-platform app, you can choose to share different events per platform with Ludifyads. This lets you:

• Set individual events to manage campaign strategies for each platform.
• Customize data sharing per platform.

Under Map events, follow these steps to choose the in-app events you want to directly send to Ludifyads.

1. Select Map event.
2. In the Adjust event list, choose the Adjust event that you want to share with Ludifyads.
3. Under Partner event, you need to select the Ludifyads event that corresponds to the Adjust event.
   1. For single platform apps and multi-platform apps with data sharing enabled for a single platform only, you map events for that platform only. For multi-platform apps with data sharing enabled for multiple platforms, you can:
      • Select Use platform-specific mapping to map separate events at the platform-level or to not map events for certain platforms.
      • Select Use global mapping to map the same events for all platforms.
   2. In the Partner event list, choose or enter a custom event name, that you want to map the Adjust event to.
4. Select Apply.

Now Ludifyads will receive in-app event data for each of your linked events.

Map all events

If Ludifyads supports mapping all events automatically, under Map events, select Map all events. This saves time in mapping individual events.

Now Ludifyads will receive in-app event data for all your linked events.

Configure your link and settings

You have the option to set your:

• Link structure
• User destinations
• Attribution settings

Create your link and share it with Ludifyads

In the Setup review screen, you can review your choices. You can also go back and make changes to:

• Your selected app
• Data sharing options
• Link structure parameters
• User destinations
• Attribution settings

Select Create link to create your click URL, impression URL, QR code and link token. Creating a link also enables data sharing and the integration with Ludifyads.

Once you’ve created your link, share it with Ludifyads for placement in campaigns.

List of all parameters forwarded to Ludifyads

Ludifyads requires Adjust to send the following parameters (data points) with your callbacks: