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2. Verify App ID

Apple uses the App ID to uniquely identify your app in the App Store. The SKAdNetwork postback contains the App ID, and not the app's Bundle ID. Adjust needs to be able to verify ownership of an app to attribute SKAdNetwork callbacks to it. If an App ID is not verified, it is not possible to report SKAdNetwork results accurately. You need to verify the App ID for your app to use SKAdNetwork features with Adjust.

Important:
If your App ID is not verified, you cannot use Adjust's SKAdNetwork solution.

Before you begin

Here's what you need to know before getting started.

Availability

  • App ID verification is available for all iOS apps on all accounts.

Requirements

Verify App ID

You need to verify the App ID for each iOS app. To verify your app ID in the Adjust dashboard, follow these steps:

  1. Find your app and select the options caret (^).
  2. Select All settings > iOS 14+ Settings > SKAdNetwork.
  3. Select REQUEST VERIFICATION. A pop-up displays confirming that you have requested verification.
  4. Select the tick icon (✔) to confirm.

The dashboard triggers an email to Support or your Technical Account Manager. The App ID verification status shows as iOS App ID verification requested. After Support or your Technical Account Manager confirms your App ID, the App ID verification status will show as iOS App ID verified.

1. Navigate to your app and select your app options caret (^).

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Check App ID verification status

The dashboard displays the verification status as a badge on the App Store icon. Once Adjust has verified your App ID, you can use SKAdNetwork features in your app.

  • Not requested App ID verification – App Store icon displays a yellow badge with an iOS App ID not verified message.
  • Requested App ID verification, but App ID not verified – App Store icon displays a gray badge with an iOS App ID verification requested message.
  • App ID verified – App Store icon displays a green badge with an iOS App ID verified message.

Not requested App ID verification - App Store icon displays a yellow badge with an iOS App ID not verified message.

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