Cohort analysis chart
The Cohort analysis chart widget displays the performance of separate cohorts over the cohorts' lifetime.
Your widget displays data from the following sources, by default:
| Data source | Definition |
|---|---|
| Attribution source - First | User's original attribution source |
| Attribution status - All | Installs and reattributions |
| Attribution type - All | Clicks and impressions |
| Ad spend source - Mixed | Attribution and Network sources |
Set up the Cohort analysis chart widget
Before you set up this widget, ensure that you have set the appropriate filters. For more information, see Set up your view.
The Cohort analysis chart widget is a line chart that displays the performance of separate cohorts over the lifetime of a cohort. By default, you can see the cohort analysis for the Retention metric by Total value. You can also choose to analyze your cohorts for different metrics by dimensions. Select the Dimension dropdown to see the list of available dimensions to choose from.
Use the Metric dropdown to choose the metric for which you want to analyze your cohorts. Choose additional options for the metric, if applicable, and choose Select Metric.
Depending on the time period for which you are viewing data, you can select Days, Weeks, or Months to choose how granularly you want to break down the data.
Select 
(Open as report) to view the data in the form of a new report.
Use the Cohort analysis chart widget
- If you are analyzing data for more than 7 days, the chart displays data for the first 7 days by default. Select the dates at the bottom of the chart to view the cohort analysis for additional dates.
- Hover over any data line in a chart to see more information about the data.
- Hover over any title in the chart legend to highlight the data line in the chart that corresponds to that title.
- Select the title in the chart legend to hide the data line for that title in the chart. Select the title again to reveal the data line.