Set up AdGate Media

AdGate Media is an ad network integrated with Adjust. Our integration lets AdGate Media receive attribution and in-app event data through automated callbacks.

In this article, learn how to set up measurement with AdGate Media for your app. This includes activating the integration, creating a campaign link, and choosing what data Adjust can share with AdGate Media.

Before you begin


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Security Token

  • For help finding your credentials, contact your AdGate Media representative.

Select AdGate Media and your app in Campaign Lab

  1. Under Campaign Lab, select Partners.
  2. Select New partner > AdGate Media. Select Next to move to the next screen.
  3. In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with AdGate Media.
  4. Select Next.

Enable data sharing

Enable data sharing to activate the integration with AdGate Media. To enable data sharing:

  1. Enter your Security Token.

Once you enable data sharing with AdGate Media, Adjust automatically sends AdGate Media the following data, by default:

  • install
  • event

Set your data sharing options

If you’re working with a multi-platform app with data sharing enabled for multiple platforms, you can:

  1. Separate data sharing options at the platform-level by selecting Use platform-specific settings.
  2. Set the same data sharing settings for multiple platforms by selecting Use global settings.

Now, under What will be shared by default?, review the activities that Adjust shares with AdGate Media by default.

  • install
  • event

Send additional data

Choose the amount and type of data that you want to share with AdGate Media through callbacks. AdGate Media may use this information to optimize performance.

  1. Under What sources of data do you want to share?, choose the attribution source of the data you are sharing with AdGate Media:
  • Data from all attribution sources
  • Only data attributed to AdGate Media

Map events

Map events that you want to share to the values that AdGate Media can receive. Data for unmapped events is not shared with AdGate Media.

Under Map events, follow these steps to choose the in-app events you want to directly send to AdGate Media.

  1. Select Map event.
  2. In the Adjust event list, choose the Adjust event that you want to share with AdGate Media.
  3. In the Partner event list, choose or enter a custom event name that you want to map the Adjust event to. You might have to map an event to several values.
  4. Select Apply.

Now AdGate Media will receive in-app event data for each of your linked events.

Configure your link and settings

You have the option to set your:

Create your link and share it with AdGate Media

In the Setup review screen, you can review your choices. You can also go back and make changes to:

  • Your selected app
  • Data sharing options
  • Link structure parameters
  • User destinations
  • Attribution settings

Select Create link to create your click URL, impression URL, QR code and link token. Creating a link also enables data sharing and the integration with AdGate Media.

Once you’ve created your link, share it with AdGate Media for placement in campaigns.

List of all parameters forwarded to AdGate Media

AdGate Media requires Adjust to send the following parameters (data points) with your callbacks:

{country}Device two-character country code
{event_name}Event name, as set in the Dashboard
{ip_address}Device IP address
{language}Device two-character language code
{mcc}Mobile country code: three-digit code identifying a device's country. Use with the mobile network code to identify a device's carrier.
{is_s2s}1 if server to server engagement, 0 if not