Set up Chartboost

Chartboost is an ad network integrated with Adjust. Our integration lets Chartboost receive attribution and in-app event data through automated callbacks.

In this article, learn how to set up measurement with Chartboost for your app. This includes activating the integration, creating a campaign link, and choosing what data Adjust can share with Chartboost.

Before you begin


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  • For help finding your credentials, contact your Chartboost representative.

Select Chartboost and your app in Campaign Lab

  1. Under Campaign Lab, select Partners.
  2. Select New partner > Chartboost. Select Next to move to the next screen.
  3. In the App selection screen, choose the app for which you want to create the link, and enable the integration to share data with Chartboost.
  4. Select Next.

Enable data sharing

Enable data sharing to activate the integration with Chartboost. To enable data sharing:

  1. Enter your APP ID and APP SIGNATURE.

Once you enable data sharing with Chartboost, Adjust automatically sends Chartboost the following data, by default:

  • install
  • session
  • reattribution
  • event
  • rejectedInstall

Set your data sharing options

If you’re working with a multi-platform app with data sharing enabled for multiple platforms, you can:

  1. Separate data sharing options at the platform-level by selecting Use platform-specific settings.
  2. Set the same data sharing settings for multiple platforms by selecting Use global settings.

Now, under What will be shared by default?, review the activities that Adjust shares with Chartboost by default.

  • install
  • session
  • reattribution
  • event
  • rejectedInstall

Send additional data

Choose the amount and type of data that you want to share with Chartboost through callbacks. Chartboost may use this information to optimize performance.

  1. Under What sources of data do you want to share?, choose the attribution source of the data you are sharing with Chartboost:
  • Data from all attribution sources
  • Only data attributed to Chartboost

In-app revenue (from in-app purchases)

Sharing in-app revenue lets Chartboost receive revenue amounts along with your revenue event data. You need to map events that generate revenue to share this data.


Adjust does not automatically send session callbacks due to the high volume of sessions. Sharing sessions means Chartboost will receive your app’s session activity.

Map parameters

You usually need to map parameters to share custom data with Chartboost.

Map events

Map events that you want to share to the values that Chartboost can receive. Data for unmapped events is not shared with Chartboost.

Under Map events, follow these steps to choose the in-app events you want to directly send to Chartboost.

  1. Select Map event.
  2. In the Adjust event list, choose the Adjust event that you want to share with Chartboost.
  3. In the Partner event list, choose or enter a custom event name that you want to map the Adjust event to. You might have to map an event to several values.
  4. Select Apply.

Now Chartboost will receive in-app event data for each of your linked events.

Map parameters

Partner parameters (available in Adjust SDK version 4.0+) let Adjust collect custom data points from your app and send them to Chartboost. This lets Chartboost receive custom event details for each of your linked events.

Before adding new partner parameters to the Adjust SDK, make sure no pre-existing partner parameters already fit your requirements.

To share partner parameters to Chartboost, follow these steps.

  1. Set up partner parameters within the Adjust SDK: iOS, Android
  2. Check the Parameters data sharing checkbox.
  3. Map your events.

If you set up partner parameters within the Adjust SDK without setting up parameter sharing in the dashboard, Adjust forwards the parameters as named in the Adjust SDK.

Configure your link and settings

You have the option to set your:

Create your link and share it with Chartboost

In the Setup review screen, you can review your choices. You can also go back and make changes to:

  • Your selected app
  • Data sharing options
  • Link structure parameters
  • User destinations
  • Attribution settings

Select Create link to create your click URL, impression URL, QR code and link token. Creating a link also enables data sharing and the integration with Chartboost.

Once you’ve created your link, share it with Chartboost for placement in campaigns.

Partner specific setup instructions

Chartboost is a gaming-centric performance network. Adjust integrates Chartboost in two ways:

  • Session, install, reattribution and rejected install callbacks: Adjust will report all user sessions as well as installs, rejected installs and reattributions attributed to Chartboost. These callbacks are used for S2S Tracking in the Chartboost network.
  • Event (or post-install) callbacks: Adjust will report in-app purchases to Chartboost so that developers can visualize that data and optimize their Chartboost campaigns based on it.

To activate the Chartboost module, you’ll need to add your game’s Chartboost app ID and app signature, which you can find here. To start sending session callbacks, turn the Session Forwarding toggle to ON. Please note that Session Forwarding should be turned ON for optimal campaign performance on the Chartboost network. To enable event callbacks, enter Event Label per each Purchase event you would like Chartboost to receive. Toggle the module switch to enable Revenue Forwarding.

Predefined parameters

Chartboost allows you to send a set of predefined parameters. If you attach any of these parameters to an event in your adjust SDK, these will be forwarded to Chartboost. You can find out more about attaching partner parameters in the SDK readme specific to the SDK or SDKs you are working with. Below is a list of the defined parameters that Drawbridge accepts:

Parameter key > Value

purchase > This is the event name. Enter “purchase” and leave ALL other fields blank.

Syncing Chartboost clicks

The click callback setup in Chartboost’s UI does not use macros; instead, you set up a list of parameters in your Chartboost dashboard. The screenshot below is for iOS. You can see the click callback setup in the Chartboost documentation.

List of all parameters forwarded to Chartboost

Chartboost requires Adjust to send the following parameters (data points) with your callbacks:

{android_id}Android ID (Android only)
{fire_adid}Fire OS advertising identifier
{gps_adid_md5}Lowercase hex MD5 hash of Google Play Store advertising ID
{idfa}ID for advertisers (iOS only)
{app_id}Store App ID or Google Play Store
{app_version}App version number (Android), build-version-number for the bundle (iOS)
{network_name}Network name, as taken from the tracker
{rejection_reason}Reason for a rejected attribution