Push notification support
With push notifications, you can deliver personalized content to your customers. Because push notifications let you communicate with your current users, you can use deep links to bring them to a specific place in your app and measure reattributions.
Here, you will learn how to set up measurement for push campaigns in Adjust.
Before you begin
Requirements
- A deep link.
- An Adjust link URL.
SDK requirements
To use this feature, you first need to download and set up the Adjust SDK for your platform. Follow the instructions linked below to get started.
Once you have the Adjust SDK installed and configured, follow the guides linked below to set up reattribution via deep links:
Measure push notifications
To start measuring push notifications, follow these steps.
- Copy the link token from your link URL. In this example, the link token is
abc123
. Link tokens may be six or more characters. Always use the full-length link token in your link URL. For example:https://app.adjust.com/abc123
. - Add
adjust_t=your_token
to the query string of your deep link. For example:myshoppingapp://super/exclusive/discount?adjust_t=abc123
. - Send your finished URL to your push notification provider.
If you would like to capture more information, you can also append the following campaign parameters to your deep link query string to record three more levels of segmentation:
Parameter Name | Function |
adjust_campaign | campaign-level structure parameter |
adjust_adgroup | adgroup-level structure parameter |
adjust_creative | creative-level structure parameter |
Good job! Now that you have sent your finished URL to your push notification provider, we can begin attributing your campaign traffic.